Engage with trusted, accurate market research that helps you navigate current and future changes in the IT industry.


Accelerate Your Business Growth

Keep track of the dynamic software and IT services market with Europe’s leading market research platform, your go-to library for reliable data-driven insights on a global scale. As the technology landscape is evolving and innovations are emerging, SITSI® helps you gain a deep understanding of local markets.

SITSI® enables you to strategically expand and strengthen your business operations, navigate changes in your sector, and capitalize on emerging marketing opportunities.

Reasons to Believe in SITSI®

Discover SITSI®, the “Software and IT Services Industry” resource – our content platform for IT professionals. Stay informed of the latest market trends, industry analysis, and competitive intelligence to seize opportunities, develop winning strategies, and make data-driven investment decisions in the rapidly evolving IT landscape.

45+ years of research experience

Leverage SITSI® for precise insights that fuel your business growth, drawing from our extensive 45+-year track record in software and IT services market research and analysis.


Exceptional reference model

Our unique bottom-up approach, powered by thousands of interviews and surveys, provides a granular and reliable global market view for clients. This comprehensive knowledge, combined with a proven validation process, ensures our clients receive the most accurate and actionable insights within SITSI® to drive their success.

Deep local and vertical expertise

Benefit from the knowledge of our local analysts and their detailed understanding of the European market specifics. Our team tracks local industry trends and the local competitive landscape to deliver answers to your growth challenges at country level.

What Do You Get with SITSI®?

Industry & local market-led research program

Leverage an extensive, constantly updated library of market figures & reports, vendor profiles, benchmarks, and rankings created and elaborated from exclusive and accurate data analysis for 6 topics, 35+ countries, 9 industries, and 15 report types.

Extensive IT services rates & pricing analysis

Benefit from an extensive overview of average daily rates and influencing factors in the IT services market, designed for end-user buyers and IT services managers.

Key market insights

Deep dive in hot topics:

  • Cyber Security
  • Digital Sustainability & CSR
  • Business Application Software-related Services
  • Digital Innovation & IoT
  • AI, BI & Analytics
  • Cloud Computing & Infrastructure.

Competitive intelligence

Gain a competitive edge in all sectors with our comprehensive analysis provided by our detailed vendor profiles, rankings, and benchmarks.

Latest deals

Access comprehensive information on major software, consulting, cloud, and software integration, application development, and IT outsourcing deals with our user-friendly Deal Tracker, delivered in MS Excel format and regularly updated to keep you informed on the latest market developments.

Data alerts

Stay up to date and be the first to discover fresh market analyses that you can share directly with your colleagues from Market Intelligence, Sales, Strategy, Marketing, and Analyst Relations—so you’re all on the same page.

What People Say about SITSI®

PAC and SITSI® bring us the most detailed data and market segmentation we require for our different activities in France and other European countries.

Laurent Doyer, Strategy, Orange Business
PAC is the more accurate analyst firm for us to get an objective and pragmatic view on market trends and perspectives and SITSI® our main reference data to address strategy evolution and competitive positioning.

Xavier Charpentier, Marketing Services, Econocom
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